Firm leaders the likes of managing partner Danny Gilbert took to the streets to cast a spotlight on homeless and disadvantaged people who sell The Big Issue.
Gilbert (pictured right), the head of Gilbert + Tobin, along with Allen & Overy senior partner Grant Fuzi, Allens chief operating officer Craig Wallace and around 70 CEOs, business executives and legal professionals teamed up with a street vendor and sold copies of The Big Issue this week.
The initiative is part of International Street Paper Vendor Week (3-9 February), which aims to raise awareness of the 28,000 people who sell street papers in 41 countries each year. In Australia, more than 500 people sell The Big Issue.
Other senior lawyers who donned The Big Issue’s trademark fluoro vest include insurance partner Keith Bethlehem from Collins Biggers & Paisley (pictured left with vendor Dave Isbister at Town Hall Station in Sydney), and partners from Norton Rose Fulbright, Ashurst, Minter Ellison and Corrs Chambers Westgarth.
Each guest seller did half an hour of selling, with the proceeds going to the vendors.
“We’re excited to have some of Australia’s leading business figures put their support behind this campaign,” said The Big Issue CEO Steven Persson.
The Big Issue is aiming to put $100,000 into vendors’ pockets through magazine sales during International Street Paper Vendor Week, which coincides with the publication’s 450th edition.