find the latest legal job
Senior Associate - Litigation & Dispute Resolution
Category: Litigation and Dispute Resolution | Location: Melbourne CBD & Inner Suburbs Melbourne VIC
· Come work for a firm ranked in Lawyers Weekly Top 25 Attraction Firms
View details
Associate - Workplace Relations & Safety
Category: Industrial Relations and Employment Law | Location: Brisbane CBD & Inner Suburbs Brisbane QLD
· Employer of choice · Strong team culture
View details
Freelance Lawyers
Category: Banking and Finance Law | Location: All Perth WA
· Freelance opportunities through Vario from Pinsent Masons
View details
Freelance Lawyers
Category: Other | Location: All Adelaide SA
· • Qualified lawyer with a strong academic background
View details
Freelance Lawyers
Category: Other | Location: All Melbourne VIC
· • Qualified lawyer with a strong academic background
View details
Criminal lawyers use Facebook to capitalise on music festival drug arrests

Criminal lawyers use Facebook to capitalise on music festival drug arrests

Sydney law firm LY Lawyers has caused controversy by targeting young people facing unexpected drug charges as a result of their less-than-legal summer music festival shenanigans.

 

“Busted with possession or supply of drugs at Field Day? Call Sydney’s best drug lawyers!” the Facebook advertisement reads, featuring a stock photo of a hand cutting lines of what looks like cocaine.

The law firm published the ad in response to the droves of young people arrested at the New Year’s Field Day music festival.

A total of 214 people were charged with possession of drugs, including amphetamines, cannabis, cocaine, ecstasy, LSD and ice – almost twice as many arrests as last year.

Facebook permits businesses to target users selectively based on their age, location, interests and personal circumstances, such as relationship or job status. LY Lawyers’ ad was aimed at 18 to 30 year-olds who had ‘liked’ music-related Facebook pages.

“A lot of these kids don't know where to find a lawyer, end up representing themselves and end up with a tarnished record. They are often good people: university students or young professionals who are just experimenting with drugs,” principal at LY Lawyers Adam Ly told the Daily Mail.

Folklaw congratulates LY Lawyers for making a pioneering effort to advertise on social media, but some have questioned the blasé tone used in the ad.

“The overwhelming majority of people think it’s fine,” Ly told The Sydney Morning Herald. “Only those who are very, very conservative – they see it as perhaps condoning drug use."

“It's not about promoting drug use. It’s a creative way of marketing,” he added.

Ly told Mashable that his law firm does not encourage drug use but believes that everybody has the right to the best legal representation at an affordable price.

He told SMH that his clients are generally young students and professionals who are not “deeply entrenched in the criminal culture” but have simply “made a big mistake (and generally don’t make it again)”.

Like this story? Read more:

QLS condemns actions of disgraced lawyer as ‘stain on the profession’

NSW proposes big justice reforms to target risk of reoffending

The legal budget breakdown 2017

Criminal lawyers use Facebook to capitalise on music festival drug arrests
lawyersweekly logo
Promoted content
Recommended by Spike Native Network
more from lawyers weekly
microphone
Oct 20 2017
Podcast: One of law’s most infamous alumni – in conversation with Julian Morrow
In this episode of The Lawyers Weekly Show, Melissa Coade is joined by The Chaser’s Julian Morrow....
protest
Oct 20 2017
High Court overturns ‘excessive’ anti-protest legislation
Bob Brown’s recent victory in the High Court over the Tasmanian government was a win for fundament...
Blocked
Oct 20 2017
Changes to Australian citizenship laws blocked
Attempts to beef up the requirements to obtain Australian citizenship were thwarted this week, after...
APPOINTMENTS
Allens managing partner Richard Spurio, image courtesy Allens' website
Jun 21 2017
Promo season at Allens
A group of lawyers at Allens have received promotions across its PNG and Australian offices. ...
May 11 2017
Partner exits for in-house role
A Victorian lawyer has left the partnership of a national firm to start a new gig with state governm...
Esteban Gomez
May 11 2017
National firm recruits ‘major asset’
A national law firm has announced it has appointed a new corporate partner who brings over 15 years'...
opinion
Nicole Rich
May 16 2017
Access to justice for young transgender Australians
Reform is looming for the process that young transgender Australians and their families must current...
Geoff Roberson
May 11 2017
The lighter side of the law: when law and comedy collide
On the face of it, there doesn’t seem to be much that is amusing about the law, writes Geoff Rober...
Help
May 10 2017
Advocate’s immunity – without fear or without favour but not both
On 29 March 2017, the High Court handed down its decision in David Kendirjian v Eugene Lepore & ...