WOODY Allen cannot sue an American clothing company for damaging his reputation in its advertisments because he has no reputation to ruin, the company has claimed.
The actor and director has launched a $10 million lawsuit against American Apparel for the use of his images in an advertising campaign, including one of him from the film Annie Hall, without his permission, The Guardian reports.
The use of his image implies he endorsed the “low end” clothing, his lawyers said. American Apparel’s lawyers have returned the vitriol, saying the director expects $10 million for the use of his image on billboards that were up and down in less than a week.
The clothing label’s lawyers say the ruining of Allens reputation had nothing to do with them, suggesting he did that himself by having an affair with his stepdaughter, Soon-Yi Previn.
“I think Woody Allen overestimates the value of his image. Certainly our belief is that after the various sex scandals that Woody Allen has been associated with, corporate America’s desire to have Woody Allen endorse their product is not what he may believe it is.”
A trial is expected to begin in a US federal court in Manhattan on 18 May this year.