27 OCTOBER 2016, SOFITEL MELBOURNE ON COLLINS

Marketing Communications Executive of the Year

Marketing, communications and PR executives are central to the promotion and positioning of any firm – helping to connect with media, potential and current clients as well as stakeholders to inform, influence and engage. This award acknowledges the female marketing communications executive within private practice who has done most to support the firm over the last 12 months.

Assessment Criteria

Nominees will be judged on their responses to the following:

  • Outline the marketing communications initiatives you have implemented or developed, describing their tangible results or contribution to the firm – such as supporting the commercial success of the firm, improving client retention, positioning key partners as thought leaders or championing a cause important to the firm.
  • How have you leveraged or utilised technology within your role to support the firm and what were the results?
  • Outline the one action you have undertaken that has helped shape the perception of the firm and what was its positive impact.