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NewLaw

Law Squared taps legal and tech veteran to lead Cubed platform

Legal intake and contract management platform Cubed, by international NewLaw player Law Squared, has announced the appointment of Erica Zhong as its head.

May 25, 2026 By Matthew Taylor
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Cubed centralises matter and contract information, classifies it, and produces a clear record of who decided what and when. Already operating across Australia and the UK, it supports in-house legal teams in the areas of healthcare, superannuation, technology, insurance, and automotive.

Zhong will lead commercial strategy, growth and client experience and joins at a time when legal teams are under pressure to adopt AI, yet lack the data governance and audit trails needed to support it effectively.

 
 

Already attaining a rare combination of legal, commercial and technology experience, Zhong joins Cubed with experience spanning corporate law, management consulting and growth leadership across legal technology, property, and health sectors, with roles at PEXA, Medibank, and leading global legal and professional services firms.

In a statement, Zhong reflected on Cubed’s focus, highlighting that the focus was on solving the structural problem that underpins the AI conversation.

“There is enormous noise right now about AI replacing lawyers. But the more pressing question for general counsel is whether their team has the core infrastructure to use AI effectively and defend how they do so,” Zhong said.

Demetrio Zema, Group CEO of Squared Group, the parent company behind Cubed, said Zhong’s appointment was an obvious choice for where the market is heading.

“There is no shortage of vendors selling AI to in-house legal teams. Very few are solving the harder problem, which is the underlying data and governance layer,” Zema said.

“[Erica] understands that the value is in the foundations, not the headlines.”

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