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Connectivity start-up Zetifi has been advised by global law firm Allens on its $12 million Series A capital raise, led by investors Telstra and GrainCorp.
Firm: Allens (Zetifi).
The new funding, Allens said in a statement, “will allow Zetifi to scale up manufacturing to bring its solutions to the mass market, double its software and product teams, and explore expansion to the US market in the next 12 to 18 months”.
Area: Corporate.
Value: $12 million.
Key players: The Allens team was led by partner Jessica Mottau (pictured), who was supported by managing associate Dominic Anderson, senior associate Madeleine Hunt, and associate Erica Tan.
Deal significance: Speaking about the raise, Zetifi chief executive Dan Winson said: “The support of the Allens team has been crucial throughout this process. We are looking forward to a busy year ahead as we continue helping the ag sector take advantage of digital technology and automation through connectivity.”
Ms Hunt added, “We are very pleased to have had the opportunity to work with Zetifi on this important capital raising, which demonstrates the continuing opportunities for innovative companies to digitalise the agriculture sector.”
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Jerome Doraisamy is the managing editor of Lawyers Weekly and HR Leader. He is also the author of The Wellness Doctrines book series, an admitted solicitor in New South Wales, and a board director of the Minds Count Foundation.
You can email Jerome at:
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