find the latest legal job
Senior Associate - Litigation & Dispute Resolution
Category: Litigation and Dispute Resolution | Location: Melbourne CBD & Inner Suburbs Melbourne VIC
· Come work for a firm ranked in Lawyers Weekly Top 25 Attraction Firms
View details
Associate - Workplace Relations & Safety
Category: Industrial Relations and Employment Law | Location: Brisbane CBD & Inner Suburbs Brisbane QLD
· Employer of choice · Strong team culture
View details
Freelance Lawyers
Category: Banking and Finance Law | Location: All Perth WA
· Freelance opportunities through Vario from Pinsent Masons
View details
Freelance Lawyers
Category: Other | Location: All Adelaide SA
· • Qualified lawyer with a strong academic background
View details
Freelance Lawyers
Category: Other | Location: All Melbourne VIC
· • Qualified lawyer with a strong academic background
View details
Life gets shorter for Colin Biggers & Paisley

Life gets shorter for Colin Biggers & Paisley

Colin Biggers & Paisley has dropped its 114 year-old name and is now CBP Lawyers.

Last month the partners across CBP’s three offices in Sydney, Melbourne and Brisbane formally adopted the abbreviated firm name.

Speaking to Lawyers Weekly, the firm’s managing partner, Dunstan de Souza (pictured), said that the addition of the firm’s Melbourne and Brisbane offices in the last two years – in states where Colin Biggers & Paisley was not an established name – meant that the switch to CBP made sense.

“Colin Biggers & Paisley was an irrelevant brand in those states,” said de Souza. “When we launched in Queensland and took out ads, we always referred to ourselves as CBP.”

CBP merged with Melbourne’s Monahan + Rowell in 2012 and Brisbane’s Hemming + Hart late last year.

While CBP is a national firm, de Souza also said that the increasingly global nature of the legal profession meant that a shorter name made commercial sense.

“We have a growing international client base,” he said.

“CBP is much easier to deal with in the Asian and international marketplace than Colin Biggers & Paisley.

“It rolls off the tongue better, for what it’s worth.”

de Souza added that the firm has been informally known as CBP inside and outside the firm in Australia for many years, with CBP Lawyers being the firm’s official logo for quite some time.

de Souza said that the re-branding exercise as part of the new name was relatively minor, with the website and new business cards for staff in Sydney and Melbourne requiring the most extensive changes.

“It is a change, when you have a 114-year old name like Colin Biggers & Paisley, to be now calling yourself CBP Lawyers,” he said. “In a profession that is changing as rapidly as our profession is changing in Australia and across the world, this is just a minor evolution in the context of some of the radical changes that are taking place.”

de Souza said that although the name change was partly made for international reasons, it is not symbolic of the firm looking for an international merger down the track.

 

 

 

 

 

 

Like this story? Read more:

QLS condemns actions of disgraced lawyer as ‘stain on the profession’

NSW proposes big justice reforms to target risk of reoffending

The legal budget breakdown 2017

Life gets shorter for Colin Biggers & Paisley
lawyersweekly logo
Promoted content
Recommended by Spike Native Network
more from lawyers weekly
Quentin Bryce
Oct 18 2017
DV has worsened in a generation: Quentin Bryce
Former governor-general of Australia Dame Quentin Bryce AD CVO has spoken of her deep distress about...
Lawyers
Oct 18 2017
Academics entertain the idea of law without lawyers
Researchers from Queensland will explore some of the most disruptive trends tipped to transform the ...
Please, Continue (Hamlet), Melbourne Festival
Oct 16 2017
Hamlet suffers slings and arrows of top Victorian barristers
Victorian judges and barristers have performed the unique play Please, Continue (Hamlet) at the Melb...
APPOINTMENTS
Allens managing partner Richard Spurio, image courtesy Allens' website
Jun 21 2017
Promo season at Allens
A group of lawyers at Allens have received promotions across its PNG and Australian offices. ...
May 11 2017
Partner exits for in-house role
A Victorian lawyer has left the partnership of a national firm to start a new gig with state governm...
Esteban Gomez
May 11 2017
National firm recruits ‘major asset’
A national law firm has announced it has appointed a new corporate partner who brings over 15 years'...
opinion
Nicole Rich
May 16 2017
Access to justice for young transgender Australians
Reform is looming for the process that young transgender Australians and their families must current...
Geoff Roberson
May 11 2017
The lighter side of the law: when law and comedy collide
On the face of it, there doesn’t seem to be much that is amusing about the law, writes Geoff Rober...
Help
May 10 2017
Advocate’s immunity – without fear or without favour but not both
On 29 March 2017, the High Court handed down its decision in David Kendirjian v Eugene Lepore & ...