Is play the missing link for small firms?
Let’s press play on our professional lives and rediscover the power of fun. After all, a workforce that plays together stays together, and businesses that prioritise play are better positioned to innovate, grow, and thrive, writes Dr Kate Renshaw.
In today’s fast-paced business world, particularly for small and medium enterprise (SME) leaders, the idea of play often feels out of place. Yet, research reveals that play is not only important for children but is also essential for adults, including for those in leadership roles.
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Play nurtures creativity, reduces stress, and strengthens social connections, all of which are critical in running a thriving business. As a play therapist, I’ve seen the transformative power of play in enhancing mental health and social bonds, not just in children but also in adults. For SME leaders, incorporating elements of play can be the key to fostering a more dynamic and resilient workplace.
Rediscovering play in adulthood
Though adults often dismiss play as frivolous, it serves as a powerful tool for maintaining mental flexibility and fostering creativity. Psychologist Dr Stuart Brown highlights that “nothing lights up the brain like play”, and this remains true well into adulthood. Dr Daniel Siegel echoes this, comparing play to “oxygen for the mind”, essential for mental and emotional wellbeing.
Physical play, especially in the form of sports, plays a significant role in adult life, contributing to our physical health and our mental wellbeing, reducing stress through the release of endorphins. Additionally, social sports provide a unique opportunity for connection, helping adults form deeper relationships and a sense of belonging.
When you add to that stronger mental resilience, improved cognitive function, better sleep, and increased energy, embracing sports in a playful way can significantly contribute to a happier and more balanced lifestyle for adults. All these benefits can translate across improvements to our personal and professional lives.
The cost of losing playfulness
Sadly, as adults, many of us lose touch with our playful side. We become consumed by work, family responsibilities, and societal pressures, leaving little time for the spontaneity that play offers. When this happens, we risk not only our mental and emotional health but also our ability to think creatively. Play stimulates the part of the brain responsible for problem solving and innovation. Without it, our minds can become rigid, less adaptive, and more prone to burnout.
Dr Brown refers to this as “play deprivation”, which can have far-reaching consequences. In today’s business environments, play deprivation can lead to higher levels of stress, reduced productivity, and lower overall job satisfaction. For SME leaders, who often juggle many responsibilities, this loss of play can prevent them from tapping into their full leadership potential.
Play and business: A powerful combination
Leaders who incorporate play into their workplace culture see not just personal benefits but also significant organisational gains, including a more positive culture. Studies show that workplaces with playful environments experience increased productivity, higher employee engagement, and more innovation. Encouraging play in the workplace helps to create a culture where creativity flourishes, ideas are freely exchanged, and employees feel more connected.
For small and medium enterprises (SMEs), these benefits are especially important, as collaboration is central to a positive culture, building trust, and improving team relationships. SMEs are often resource-constrained, so leveraging every tool for innovation and employee satisfaction is crucial. Dr Siegel’s research indicates that play “helps develop the mind and boosts creativity”, so allowing employees the time and space to play can be a catalyst for new ideas and innovation.
Neuroscientists have also discovered that play directly impacts brain structure. The American Academy of Pediatrics (AAP) states that “play is not frivolous: it enhances brain structure”. This applies to both children and adults, underscoring the importance of making time for play at work. Play not only boosts mental agility and emotional health but also strengthens social bonds, making it a key driver of both individual and team success.
Creating opportunities for play at work
So, how can leaders introduce play into their workplace in a way that fosters creativity and connection? Start by carving out specific times and spaces for play. Whether it’s through team-building exercises, office games, or simply encouraging breaks that allow for fun activities, play can be seamlessly integrated into the workday.
Consider keeping it simple, fostering spontaneous play through online creative collaboration sessions that use platforms like Padlet where words, images and more can be shared, or quick games, like Heads Up!, during meetings. SME leaders should focus on creating opportunities for employees to engage in playful, low-pressure activities that allow them to recharge and connect.
The balancing act: Play and professionalism
For some leaders, the idea of fostering play at work may raise concerns about professionalism. Creating a playful environment does not mean abandoning professionalism; it means fostering a workplace where employees feel free to think outside the box, take risks, and collaborate more effectively.
It’s critical to understand that play doesn’t have to come at the expense of productivity. In fact, integrating play within work can lead to better outcomes across the board. Play helps to keep employees energised, prevents burnout, and encourages a mindset that is open to new possibilities.
For example, a leader might encourage playful brainstorming sessions where wild ideas are welcomed, allowing employees to think freely without the fear of judgement. Such activities can break down barriers and lead to breakthroughs that more rigid, formal environments often stifle.
A playful thought for the future
Incorporating play into our professional lives is not just a strategy for success – it’s a necessity for wellbeing. When we embrace play, we become more adaptable, creative, and socially cohesive. As I often say, “Play is where hope lives.” For SME leaders, the power of play can transform not only their personal mindset but also the culture and success of their entire organisation.
Let’s press play on our professional lives and rediscover the power of fun. After all, a workforce that plays together stays together, and businesses that prioritise play are better positioned to innovate, grow, and thrive.
Dr Kate Renshaw, the “Doctor of Play Therapy”, is the founder and director of Play and Filial Therapy.