Latest branding

SME Law 07 December 2023 BySue ParkerAre you talking with a human professional online? Perhaps not

In addition to the ethical and prohibitive issues with AI tools for commenting and engagement, it’s just not smart...

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Big Law 06 November 2023 ByEmma MusgraveTips to build your brand as a lawyer

Building your brand as a lawyer is an ongoing process that requires time and effort. Done right, it can yield...

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Big Law 12 July 2023 ByChristian van den BoschThe rebranding fallacy: Why HR should stay HR in law

Over the last years, a growing trend can be observed in our firms: HR teams rebranding themselves as “people and...

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Careers 09 June 2023 ByJerome DoraisamyStyling for lawyers in a hybrid working world

The days of suits, ties and heels as the expectation for a “nine-to-five, Monday-to-Friday” existence is gone, as is...

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SME Law 06 October 2022 ByLauren CroftFAL Lawyers unveils rebranding

FAL Lawyers has revealed new branding in order to modernise the firm, in addition to moving offices to facilitate a more...

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Michelle Gibbings
SME Law 16 May 2022 ByMichelle GibbingsHow not to let social media derail your career

Your reputation is a vital ingredient in having a long term, successful and sustainable career, writes Michelle...

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Mei Gong
Big Law 05 May 2022 ByMei GongJunior lawyers must consider doing extracurriculars in their firms

If emerging leaders in law want to better develop their personal brands, they should consider getting involved in...

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Liberty Moore
SME Law 22 February 2022 ByLiberty MooreBuilding a professional personal brand as a lawyer

Establishing your profile doesn’t happen in a silo. Relationships really matter. Doing the hard work really matters,...

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Podcast 10 September 2021 ByRobyn TongolBlending contemporary branding with traditional practice approaches

The world is changing around us, and thus so are the ways that lawyers network and build their personal and professional...

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Sue Parker
SME Law 09 September 2021 BySue ParkerThe myths and reality of thought leadership and personal branding

Not every lawyer can be or wants to be a thought leader, major influencer, or a big brand personality. And that’s...

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